Validity & Reliability

Task 1

Validity & Reliability 

Source 1 - Healthy Eating - http://www.nhs.uk/livewell/healthy-eating/Pages/Healthyeating.aspx

I know this is a valid source as the article has been published on the official NHS website, which is a reputable source as it is owned by the UK government. I can check the reliability of the information on the website by comparing it with other sources; however, as it is published by the main provider of health in the United Kingdom it is highly unlikely that the article has knowingly published any falsities.

Source 2 - Computer Games - http://uk.ign.com

I would say that IGN is a valid source as it is one of the largest independent video games reviewing companies in the world. The information published on IGN is usually reliable as information such as release dates for video games come s directly from the developers of the game themselves. However, as lots of the articles on IGN are opinion based reviews, some would say that the information is not reliable because they do not agree with the article.

Source 3 - History of Football - http://www.fifa.com/about-fifa/who-we-are/the-game/index.html

As FIFA is one of the largest organisations in the world some may say that it is a reliable source. However, over the past few years, FIFA has been surrounded by massive accusations of corruption so the validity of the source could be questionable. Despite this, the information is still valid as it is related to the source and provides a good amount of information about the history of football.

Source 4 - Biography of Rita Ora - http://www.imdb.com/name/nm1357683/bio

As IMDb is the worlds most popular source for movie, tv and celebrity content; I would say it is a reliable source. The information published on IMDb is usually reliable as information as it has been input from a variety of sources. However, as anyone


Task 2 - BARB

The Broadcasters' Audience Research Board is the organisation that compiles audience measurement and television ratings in the United Kingdom. The data that BARB collects can easily be accessed through its website (http://www.barb.co.uk). 

Barb provides viewership data on a number of different categories. Their weekly viewing data provides a weekly viewership summary as well as a top 10/30 highest viewed programmes and a views by genre/channel group section. 

The same sections are included for monthly viewing data. BARB also provides viewership data for programs watched specifically on catch up tv. This information also includes data about the percentage of people who watched the program live compared to on catch up tv and video on demand services.

We can check the validity of data provided on the BARB website by comparing it with information from other sources, such as broadcastnow.co.uk or tellymix.co.uk.